AUSSIE ASKS 'IS IT MORE INSPIRATION TO BE A WAG THAN A FEMALE ATHLETE?' AMID MARKETING DEBATE

Daria Saville appears in the 2025 Australian Open launch. (Getty/Josh Chadwick)

Australia's Daria Saville has questioned whether female tennis players are less marketable than tennis WAGs, arguing that the latter fit into the "glamorous" lifestyle more than "sweaty" players.

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Saville, 31, believes players putting in the hard yards on the court are not rewarded with brand deals.

"Tennis aesthetics are in right now, right? It's all over the place, but female tennis players are not getting those brand deals. It's actually a tennis WAG that fit into the 'aesthetics' rather than us sweaty tennis players," she said in her TikTok post.

"Surely there's space for both WAGs and female tennis players, but I feel like we always get left out."

World No.70 Eva Lys defended Saville's stance, commenting: "Yes, this is a great video. [I] was asking myself that as well. It's incredibly tough."

Saville, a former world No.20, revealed that other players are confused about the marketing discrepancy.

"I’ve spoken to a few influencer WAGs, and they're surprised that we don't get the same opportunities," Saville shared.

"Is it that athletes are not as relatable as WAGs to the audience? Do marketing teams think tennis players are too niche compared to WAG? Is that the whole glamorous life compared to sweat life? Is it more inspiration to be a WAG than a female athlete?

"It’s honestly mind-boggling to me that brands are picking influencers for their campaigns during Grand Slams, and I'm definitely not the only female tennis player that feels that way."

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